The highest quality whey protein made to taste as awesome and natural as humanly possible. A staple in many active individuals' cupboard for convenience and flexibility in supporting a diet that is moderate to high in protein. For use in smoothies, for cooking, or for a convenient protein hit on the go.
We need to start by saying, with 100% honesty, what whey protein is. Whey protein is not essential to the diet, it’s not even essential for people that exercise. As much as supplement companies tell you whey protein is essential post workout, or before a workout, or at any time of the day, all whey protein is great for is adding protein into your diet in a convenient, flexible and cost effective way. After all, you can get protein from many food sources, such as chicken, eggs, beef and fish, just to name a few.
So, if whey protein is not essential, why would you buy it? Whey protein is that protein filler, it’s for those moments when you are short on time and need a quick breakfast smoothie, or don’t have time to eat after the gym and you want to grab a shake with a banana to tie you over, or you love adding protein to cooking like pancakes to boost your protein intake, or you just like to use it as a snack when you’re on the move and don’t have to think about food. Whey protein is also very cost effective as a protein source, at around £1 per serving, it’s cheaper than most protein sources you might buy like chicken, beef or fish. Why boost your protein intake at all? Having a daily protein intake of 1.2-2g per kg of bodyweight is beneficial for satiety, recovery, body composition, health and weight loss. This is why many active people or individuals on a diet of some form often use whey protein to boost their protein intake, in a cost effective and convenient way.
The next question you might ask is, what whey protein should you choose to buy? In our opinion it’s best to buy a whey protein that is both versatile in the kitchen when you are using it for cooking, yet is also thick and creamy when you want it as a shake, all while being cost effective and tasting awesome.
This is why we use whey protein concentrate, as it ticks all these boxes. Many companies will tell you that whey isolate is better as it is absorbed quicker, and thus makes you recover faster, but the speed of absorption has no real affect (in the grand scheme of absorption rates) on your recovery from exercise, and as a result it’s not worth sacrificing texture and enjoyment for a thinner whey protein shake (whey isolate mixes into a thinner more watery shake). Whey protein isolate is often more expensive than whey concentrate for this reason, making whey concentrate even more beneficial, to the wallet this time.
So, why choose Awesome Whey Protein?
We use the highest quality whey protein we can possibly source (hence it’s not the cheapest you can buy). We use whey concentrate so it’s versatile for all the ways in which you want to use it, and it tastes AWESOME, and for us, that is the most important thing. Life’s too short for bad tasting whey protein, try Awesome Whey Protein, we promise you won’t regret it.
- Convenient protein to use as a shake, or in smoothies/cooking
- Very cost effective form of dietary protein
- Use it to hit your body's daily protein needs
In a convenient 1.5kg tub so you can change flavours more often - variety is the spice of life
- 37.5 servings per tub
- Recommended serving: 40g
Research behind the ingredients
When we reference the research we reference Examine.com, the go to source of understandable scientific research on nutrition, supplementation and health, allowing you to be informed about the ingredients we use and the research behind them.
Whey Protein Concentrate
We use whey protein concentrate as it is the least processed form of whey protein, adds to the taste by allowing a creamier texture, and has research to show it is beneficial at supporting the immune system compared to other whey proteins. Read the research on Whey Protein at Examine.com